A Novel Idea: Practical Advice From A Big Data Practitioner

Big Data: Understanding How Data Powers Big Business is yet another Big Data book to hit the market. What makes this book unique? There is practical advice and hands on exercises so that you end up with a Big Data action plan unique to your business after completion of the book. I spoke to the author, EMC’s own Big Data’s preeminent expert William Schmarzo, to explain the goals of his book and why organizations grappling with Big Data should pick it up. 1.  What makes you a Big Data expert…

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