Big Data Innovators: VigLink Monetizes Content Hidden In Your Website

Like many bloggers and web publishers, I have a dashboard to monitor how users interact with content on my website so I can continuously improve the user experience.  I discovered a metric called “Clicks” which tracks outbound traffic from hyperlinks scattered throughout my webpage. It occurred to me that I was generously driving hundreds of users to other websites, but getting nothing in return! VigLink provides a return, a monetary return, for outbound traffic. With little effort, web publishers and bloggers are able to monetize their content through VigLink’s transparent…

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